"When competing with the 'Big Boys' in your market, do not just focus on their weakness, but look for the weakness in their strength - their 'Achilles Heel'"
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Marco's Hand-Crafted Pizza
'Brand' the Marketect says:
"When competing with the 'Big Boys' in your market, do not just focus on their weakness, but look for the weakness in their strength - their 'Achilles Heel'"