Roy M. Spence Jr.: It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose
Al Ries: The Origin of Brands : Discover the Natural Laws of Product Innovation and Business Survival
Al Ries: The Fall of Advertising and the Rise of PR
Andreas Buchholz: What Makes Winning Brands Different: The Hidden Method Behind the World's Most Successful Brands
« October 2011 |
| December 2011 »
'Brand' the Marketect says:
"Ensure your branding is in sync with your destination's cultural source code(s)"
November 07, 2011 in City - Europe, Street, Town, Travel | Permalink
branding, brighton, classic cars, crawley, destination, gatwick, high st, london, marketing, tourism, veteran, vintage car rally
"Co-branding your product (visitor attraction) with the place it's located in (county) is one of the most powerful brand development strategies available"
November 03, 2011 in Co-Branding: Place & Product, County, Visitor Attraction | Permalink
branding, county, destination, england, kent, marketing, sissinghurst gardens, tourism, visitor attraction
November 01, 2011 in City - Americas, City - Europe, City - Oceania, Country - Asia, Country - Europe, Country - Oceania, County, Region, State, Village, Visitor Attraction | Permalink
ashdown forest, asia, australia, basepoint, branding, britain, cameron, city, country, crawley, culture, dallas, denbies, destination, diwali, england, english, fizztival, france, gatqwick, gatwick, grand prix, greenwich mean time, holt, horsted keynes, india, indian, lingfield park, manchester, marketing, massachusetts, melbourne, motor sport, pooh bear, queen, red bull, ridgeview, rugby, shakespeare, social media, speed networking, state, strategy, surrey, sussex, tourism, uk, university, us, village, wales, warwickshire, western australia